Karen Ku, founder of CHAI Gaming, addressed current market trends regarding digital casino engagement. She stated that modern players require structural depth beyond standard payout loops.
Ku highlighted a shift in consumer behavior within the iGaming sector. According to her assessment, the traditional model of independent spins is no longer sufficient for retaining user attention.
Focus on Progression Mechanics
The executive noted that engagement now relies on evolving gameplay elements. Players look for features that provide a mechanical journey throughout a session. Ku emphasized that users seek a sense of advancement rather than isolated reward events.
This perspective aligns with broader industry trends where developers integrate level-up systems and unlockable features into digital casino titles.